THE BLOG

ALL THINGS branding, ENTREPRENEURSHIP, & INSPIRATION

I Had To Rebrand My Business

Can I share how free I’ve been feeling for the last week? Why, you ask? Well, I officially launched my new website last week. Yes, the same website I planned on having launched by January 1st, then January 6th (my birthday), and then February 1st. At this point, the...

My Journey Into Solopreneurship

As I celebrated my 33rd birthday last month, I also celebrated making it to ONE FULL YEAR as a solopreneur. Around this time last year, I strategically planned my exit from Corporate America on my birthday. For me, it was totally symbolic to begin a new chapter of my...

My Birthday Weekend In Miami

Leaving the ridiculous EIGHT degree weather in Baltimore and heading to Miami for three days was the perfect way to celebrate my 33rd birthday about a month ago. No kids, no work, and no responsibilities were completely on my agenda, and I loved every minute of having...

But First, The Basics: Brand vs. Branding

Nowadays, there seems to be a universal understanding among entrepreneurs that a “brand” or some type of “branding” needs to occur during the process of establishing a new business. There also seems to be a trend of these same folks using these terms interchangeably,...

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